Development Update | Fall 2016 Newsletter


Carol Berne Senior Vice President of Development

More than 30 years ago, CaringKind started its life as a New York City nonprofit organization, founded by family caregivers who needed support and guidance about a disease they and the public knew little about. Alzheimer’s and other forms of dementia were rarely mentioned and even less understood.

Today, our support groups – almost 100 strong – are still the foundation for all that we do. Over time, we have built on this foundation and added personalized social work counseling, education and training programs, specialized workshops for family caregivers, a 24-hour Helpline knowledgeable about local resources, and The Harry and Jeanette Weinberg Early Stage Center for those with early memory loss or mild cognitive impairment.

Because we are located in the ethnically and culturally diverse New York City, we reach the Latino, African American, and Chinese communities with culturally competent programs. Throughout our long history we have remained dedicated to providing the best in dementia care to help families make the best decisions possible throughout the progression of this devastating disease.

As we return to our roots as a local, independent charity, we are proud and honored that the New York City donor community has truly embraced our cause. Every year, we raise roughly 90% of our $10 million budget privately. These funds keep the lights on and the doors open, and cover our outstanding staff, including licensed social workers, Helpline specialists, outreach staff, dementia care trainers, and our support group director – all integral to making our programs and services available and free of charge, to all who need our help. As one grateful client stated, “My mother was diagnosed with Alzheimer's ten years ago and your organization was a singular lifeline, serving varied purposes at many different points along the way in those first few tumultuous years. What you have going is pretty incredible and I shall always be grateful.”

As 2016 comes to close, and you consider your charitable priorities, please know that we are a lifeline for you today, and will be tomorrow. As we build on our 30-year commitment to New York City, we are proud to have pioneered a future for Alzheimer’s and dementia caregiving that responds to the urgent needs of caregivers today. No one should have to face Alzheimer’s or dementia alone.

Please read our Year-End letter on the following page and be as generous as you can. Your gift can also be a way to honor or pay tribute to someone important in your life. This year, 100% of your contribution will stay in New York City to support New Yorkers who need our help. On their behalf, I thank you for your support and your commitment to our work. We, and all New Yorkers, need you now more than ever before.

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